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Who We Are

Founded by a chemist
with 45 patents

Founded by Dr Ali N Syed in 1984 and still family owned, Avlon Industries is one of the haircare industry’s original innovators, with 39 years of experience creating iconic products for textured hair.

Made in As I Am laboratory
in the US

Our pioneering R&D Centre was created by Dr. Syed. He oversees multiple PHDs & patent-holders specialising in chemistry, physics, biology, engineering & dermatalogy.

Going towards a
sustainable approach

At As I Am, we care about the earth. Our goal is to achieve net zero carbon emissions by 2030. We are currently working on reducing our plastic consumption and improving reuse.


Classic Coconut CoWash

The best way to cleanse your curly hair on a regular basis without disturbing the natural biological balance


Classic Leave-In Conditioner

With Coconut, Saw Palmetto, Amla, Green Tea, & more. Eases wet combing. Helps strengthen hair. Seals the cuticle layer. Supports healthy hair growth. Adds moisture and shine. Prepares hair for styling.

Join the Community

Share your Haircare routine with us by heading
to Instagram and tagging #AsIAmEurope

For Beautiful Curls & Coils... Naturally