Our Founder & Chemist
Dr. Ali Syed founded As I Am in 2011.
He is a Pakistani refugee & chemist with 45 patents.
One of the world's leading experts in Curly Hair.
Bond
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Bond Leave In Conditioner (237ml)
Regular price £6.74Regular priceUnit price per£8.99Sale price £6.74Sale -
Bond Conditioner (237ml)
Regular price £7.49Regular priceUnit price per£9.99Sale price £7.49Sale -
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Bond Repair Hair Oil (60ml)
Regular price £6.74Regular priceUnit price per£8.99Sale price £6.74Sale -
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Rosemary
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Rosemary Shampoo (237ml)
Regular price £8.40Regular priceUnit price per£8.40Sale price £8.40 -
Rosemary Conditioner (237ml)
Regular price £8.40Regular priceUnit price per£8.40Sale price £8.40 -
Rosemary Water (475ml)
Regular price From £4.99Regular priceUnit price per£4.99Sale price From £4.99 -
Rosemary Oil (60ml)
Regular price £9.00Regular priceUnit price per£9.00Sale price £9.00 -
Rosemary Styling Mousse (237ml)
Regular price £11.00Regular priceUnit price per£11.00Sale price £11.00 -
Rosemary Edge Control (57g)
Regular price £6.30Regular priceUnit price per£6.30Sale price £6.30 -
Rosemary Leave-In Conditioner (237ml)
Regular price £8.40Regular priceUnit price per£8.40Sale price £8.40 -
Rosemary Hair Wax Stick (75g)
Regular price £15.00Regular priceUnit price per£15.00Sale price £15.00
Coconut
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Classic Co-Wash (454g)
Regular price £9.07Regular priceUnit price per£12.10Sale price £9.07Sale -
Leave-In Conditioner (237ml)
Regular price £6.60Regular priceUnit price per£8.80Sale price £6.60Sale -
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Double Butter Cream (227g)
Regular price £8.21Regular priceUnit price per£10.95Sale price £8.21Sale -
Curl Clarity Shampoo (227ml)
Regular price £7.08Regular priceUnit price per£9.45Sale price £7.08Sale -
Hydration Elation (227g)
Regular price £9.33Regular priceUnit price per£12.45Sale price £9.33Sale -
So Much Moisture (237ml)
Regular price £7.83Regular priceUnit price per£10.45Sale price £7.83Sale -
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